Protecting the privacy of customers and prospects is crucial for building trust and maintaining the reputation of a business. When a customer's personal information is kept confidential, they feel secure and confident to have business with you. This, in turn, enables the company to better serve the customer’s needs and provide them with a personalized experience. Additionally, failure to secure personal information can lead to serious consequences such as identity theft, financial fraud, and loss of reputation. Ensuring the privacy of customer data is not only a legal obligation, but also a vital aspect of responsible business practice.
That is why, we highly recommend you to build transparent business practices and follow these rules:
That is why, we highly recommend you to build transparent business practices and follow these rules:
- Make sure that you have all required data-privacy notices and policies delivered to your customers and prospects;
- Do not process personal data before you assess what legal basis you have to do so. If you do not any legal basis, please make sure that you avoid processing such data;
- Adhere applicable laws when contacting your customers and prospects;
- Do not transfer any data to Closely when you do not have a legal ground for that;
- Invest in your data protection and security system to ensure that data of your customers and prospects are processed lawfully and safely;
- Train your personnel to work with personal data and make data protection practices their daily routine;
- Always follow privacy by design when you develop your products and services.
This article is for informational purposes only and is not a substitute for legal advice. We do not offer legal advice. Please always seek guidance from your own legal counsel.